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El presidente de la Cámara de Comercio (CNC) Manuel Melero, aseguró a radio ADN que se lanzará Comunidad C, plataforma en colaboración con Transbank y Ecolabore, que servirá para digitalizar a las pequeñas y medianas empresas.
Es una vitrina que amplía el horizonte del negocio a través de la digitalización de la compra y venta de productos, ayudando a las Pymes a reconvertir su negocio ante los cambios en los hábitos de los consumidores. Además de ofrecer un espacio para vender productos y servicios, Comunidad C busca apoyar a sus socios en el proceso de transformación digital mediante capacitaciones, charlas y networking.
«Vamos a lanzar Comunidad C, plataforma digital que busca a un costo inédito para el mercado nacional de este tipo de plataformas ser un instrumento para las Pymes del sector y que puedan comprar y vender entre sí. En una primera fase será B2B y después iremos al comercio en general», explicó Manuel Melero presidente de CNC a radio ADN.
Agregó que «lo hacemos con el elemento adicional, que también es inédito, de esta capacitación a las Pymes para que se digitalicen y puedan operar a costos mínimos en las operaciones entre sí, algo que no existe prácticamente en el mercado», agregó.
«Es para las Pymes de todos los sectores, particularmente a las que están con la brecha digital, que sabemos que es más o menos un 40% del país que no tienen ni conciencia ni menos acceso o conocimiento del mundo digital. Eso es lo que queremos motivar mediante un procesos de educación e inducción», aseguró.
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